Social media is a great way to leverage your brand to reach a wider audience. As your followers like and share your posts they will position your brand in front of their followers. This increased exposure can accelerate your brand's growth. However, this can end up being so much easier said than done and the …
All sites are bound to have a bounce rate. Learning how to stop visitors from leaving your site and taking steps to minimize or lower your bounce rate, can pay big dividends.
Inspiration will likely strike again soon, but in the meantime, you need to keep moving forward and create high-quality content. Here are some blog post ideas to keep you writing when you are fresh out of ideas.
As important as it is to know what to do when creating a content marketing strategy, you also need to know what not to do. Here are some more content marketing myths you want to avoid in order to create the right plan for your brand.
What is storytelling, why does it work and find out how to effectively communicate via storytelling.
Websites take some planning, coordinating and effort to set up and maintain. Taking the time to update your WordPress site may seem unnecessary, but this is a small time investment that can really pay off. For a lot of people, the bulk of the work comes during the setup phase. Once your site is up …
A brand voice gives your communication personality and helps consumers connect with your brand.
Learning how to establish or improve your site rank can seem like an overwhelming undertaking, but with some careful planning, you can achieve this goal. The key to improving your site rank lies in integrating some SEO planning into your site.
Here’s what you need to know about SEO to help your site rank.
Understanding feature vs benefit and how this impacts content and sales enables you to create persuasive content that sells your products or services.